Worst Publicity Stunt - Ryanair's Pay-Per-Pee Toilets Scheme

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Ryanair CEO Michael O'Leary has long dreamed of charging passengers to use the bathroom. It might just be the worst idea an airline has ever had—and given the current climate, that's saying something—but was it all just a publicity stunt? Last year, O'Leary said "yes." He may not have been telling the truth, though. Ryanair has since reportedly gone so far as to actually ask Boeing to install pay-per-pee toilets in its planes. (Boeing, thankfully, declined.) So that leaves us with just two possibilities: It's either the worst real idea ever or it's the worst fake idea ever. Either way, Ryanair must be very proud.