Two Prices, One Landmark: Dual Pricing Explained

Tiered pricing, also known as dual pricing, is a system in which tourists pay a higher entry fee than locals for access to sites and attractions. This price disparity is top of mind for travelers, as Japan jumps on board as the latest country to implement this pricing system, following last year's unprecedented tourism season that saw over 36.86 million visitors.

Unsuspecting tourists may be surprised to encounter these fees when paying admission, but tiered pricing is not a new system. Thailand has been implementing dual pricing at major sites for over a decade. For example, the famous Wat Arun in Bangkok charges 200 Thai baht ($6.30 USD) for tourists, while locals enjoy free entry. Other well-known sites, like the ruins at Machu Picchu in Peru, the ancient city of Petra in Jordan, the Taj Mahal in India, and Waimea Canyon State Park in Hawaii, also operate on this system.

The proposed benefits are two-fold. The upcharge offsets the upkeep of these sites in the face of increasing tourist demand, covering the cost of staffing and maintenance—services that locals often contribute to via taxes. Additionally, the discounted resident price ensures that sites remain accessible to communities with cultural, religious, or ancestral ties to the area, particularly in places with a higher income disparity between travelers and locals.

Opinions on this price structure are divided, with many tourists viewing it as another financial hurdle in an already expensive trip, and tourism boards expressing concern that it may deter visitors. While the upcharges are mostly minor, some sites—such as Petra, which charges tourists $55 more for a single day pass than locals—may prompt travelers to reconsider the cost of the ticket.

While tiered pricing won't be going away anytime soon, there are some guidelines travelers can follow to make the most of their visit to a popular destination.

Travel During Off-Peak Times: Don't be one of the crowd. Time your trip for the low season, where the strain on infrastructure is less, and you won't need to push through crowds. Similarly, visit popular attractions during off-hours (typically early morning and evening) for the best experience.

Support the Local Economy: After you’ve bought your ticket for the local sites, don’t forget to explore the nearby restaurants, shops, and services. You’ll keep your tourism dollars circulating in the community and discover your next favorite souvenir all at once.

Beware the Draw of Social Media: Social media is asignificant driver of overtourism, with Instagrammable spots seeing spikes in visitors once they go viral. For a better (and more unique) experience, explore beyond the photo op or follow our advice and travel during the off-season.