If, like me, you're on the list to receive emails from Delta about the latest SkyMiles miles-for-shopping promotion, you may have gotten into the habit of summarily deleting the messages without so much as a second look.
There are just too many of them. And most of the offers are either lackluster (ho-hum value) or moot (irrelevant products).
As a result of tuning out those SkyMiles messages, I missed a recent limited-time opportunity to earn a hefty 50 miles per dollar spent. As, I'm sure, did many of my readers.
Fret not. Presumably due to its popularity the first time around, Delta has reprised the offer, giving SkyMiles members a second chance to earn major miles for major purchases.
Through September 15 (11:59 p.m., MST), SkyMiles members can earn 25,000 miles by spending $500 or more, net of shipping and taxes, on merchandise at SkyMall.
Although I couldn't find any products that were ineligible for the offer, apparently some SkyMall items do not qualify. From the promotion terms: "Not all merchants participate in discounts or promotions. Excluded items and vendors are noted on the product page."
Deal or No Deal
Sure, $500 is a significant expenditure. But 25,000 miles is a super-significant incentive. And if you have $500 worth of items on your shopping list—maybe a little early Christmas shopping?—this certainly presents an opportunity to add considerable value to the purchases.
One caveat: SkyMall's prices typically aren't the lowest available. So be sure to comparison-shop before committing to a purchase on SkyMall. It might be worth paying a little extra to earn the outsized bonus, but do the math to ensure you're not significantly overpaying to earn the miles.
Reader Reality Check
How will you spend $500?
How will you use your 25,000 miles?
This article originally appeared on FrequentFlier.com.